Email deliverability


(Antoine Davy) #1

If someone has previously opened my email and clicked it would this open the deliverability of the following ones? ( Would this make sure that following emails land straight into their inbox?)

Thank you!


(Greg Jenkins) #2

Antoine,

Email engagement (opening and clicking) definitely helps with inbox placement. But it’s not the only factor.

Here’s a deliverability guide from @Adrian_Savage that you may find useful.