I recently sent an email broadcast to about 2800 contacts. I got 48 bounce backs. Of those bounce backs, two of them said the mail was intentionally blocked, each with a slightly different message. Here’s the messages:
mail block - known spammer
mail block - general
Other bounce messages that may be caused by the same thing are
general bounce (24x)
A seemingly related item is that a lot of my regular emails do not get through when I’m sending from outlook. I get no bounce backs. Nothing. Many times now I’ve called a client because they haven’t replied to an email, which is when they’ll tell me it’s because they haven’t received it, not even in spam or junk folders. I often have to resort to sending clients emails from my personal Yahoo account, which is embarrassing to say the least. With an open rate under 20% on broadcasts when my entire list is former customers, I have to wonder if the same thing happens when I send with IS.
I can’t confidently do business if my emails are being filtered because they’re tagged as coming from a spammer and I’m not even alerted to the delivery failure. I don’t know a lot about these things, but I know the IP address, the web domain, and several other things can be the cause, but that those are all out of my control, except by extraordinary means. Does anyone know where I can start to investigate this kind of thing? Should I just move my email provider now (bluehost), because that’s easy and might fix it?
This issue is far from new for me, as you can see I’ve investigated it in 2015 when a string of emails were not received and I almost lost a client. How to troubleshoot unreceived emails that do not bounce back?