Re:Tracking Keyword Searches in Infusionsoft 1 Year, 4 Months ago
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Hi Tyler
Glad to see that my thinking about doing this was not misplaced. I went over this with my partner Bruce Hearder yesterday.
We were having an issue with lead and sales generation for one of our clients. What is happening is there's lots of traffic, small sign up and few sales. Not the normal effect that we have.
However, as the vast majority of the sales are not Adwords generated it is a little more difficult to track the "keywords that sell" to quote John Keel.
Also we have added a second dimension which is which website sells? In our systems we look to have many.
So we are now adding the custom field of "Lead URL" as well as "Lead Keyword" and thinking of also adding "lead page" as it may well be the case that the keyword they used does not match the URL and or the page meta tags, but the page may be ranked well for that keyword and may get good sign up rates.
Theory being that sales are being made but we are just off 3 degrees from the rich ore.
NB At present we are still very cautious about adding our whole "networks" into google as it would be too easy for them to dislike one and then drop them all. And yes I am worried they may get me.